creative direction for ‘in the final’ music video

‘In the final’ is a jazz a dream that you can Feel and see.

Released as part of Allexa’s debut EP ‘No Language’, ‘In the Final’ is no ordinary jazz piece. opening with ethereal vocals and

heavenly piano, the track transcends genres, building into a world where sound and visuals merge to explore identity, femininity,

and freedom of expression. The music video draws us into a surreal night scene,

where Allexa, after tasting a mysterious strawberry, falls into a vivid dreamscape.

There, she becomes the girl she always felt within, a girl who always wanted to let out the vibrant energy she had in

herself, that she couldn’t translate in any other way than music.

The narrative is both personal and universal: a tribute to the dual nature of every artist and a bold ode to women in jazz,

particularly those with roots like Allexa’s own, in Perú.